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Zura helps a private sector bank make the consolidated data available to their leadership

The primary goal was to make the consolidated data available to all top-level management for analysis and better decision-making.

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THE PROJECT
THE CHALLENGE
WHAT WE FOUND

Improving customer experience and transforming data for actionable insights

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It is no news that the right analysis of data provides more marketing and growth muscle for banking services. One of the oldest private sector banks in India with a history of over 98 years which offers a wide range of products and services to millions of customers, with particular focus on SME, retail, and NRI customers were looking for solutions to transform information into insight and knowledge.

The client focuses on expanding products suite, services, and digital banking platform, with investments in technology aimed at improving their customer experience, making it easier for customers to interact with them. Their primary goal was to make the consolidated data available to all top-level management for analysis and better decision-making.

Manual collection of data analysis

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Their existing reporting system has multiple pain points such as employees generate excel reports manually by collecting data from multiple departments and manually distribute those reports to high level executives.

Their limited statistical data collection activities, collect a minimum of key data relating to economic and market developments. This reflects the fact that detailed information of this nature is of key importance to the bank in regard to the conduct of monetary policy, monitoring of exchange rates, economic analysis/outlook and the promotion of financial stability. It also reflects the operational or regulatory role that the bank plays, for instance with respect to payment and settlement systems or bank supervision.

Problem Analysis and Our Solution

Excel reports generated by the bank staff are prone to human errors and is time consuming.

Data governance is a challenge as the reports are distributed manually.

Challenges in understanding the data references given in the sample report templates and to decode them.

The client collects large volume of data daily from multiple branches located across multiple regions in South India and store them in the tables without any proper structure.

The large amounts of data being collected and stored in different tables without any proper relation made the task of analyzing the data a very tedious process.

Provided a high-level data security to access the data in the reports within the team.

Provided training to the senior managers of different departments / zones for self-service reporting.

Decoded the referenced data given in the excel templates and created reports using analytics which helps the client to easily analyze and share those reports across the team.

The reports which are created helps in understanding the performance of the client bank across various subject areas like regions, branches, products and the transactions done at various periods.

Results Achieved

Zura Labs assisted the client in developing a hosted analytics solution, which can be customized to meet client needs to view their operations across multiple parameters in various periods. This solution helped the client gain timely insightful information enabling the client to analyze and share the information across the team with a high-level security.

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Irving, TX 75038

(972)-798-2659

[email protected]

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Ashiana, Ram Nagar, Vizag – 530004

28/2 Siddapura, Whitefield Main Road, Bangalore – 560066

MJR Magnifique, Gachibowli, Hyderabad – 500032

+91-9880916231

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1431 Greenway Drive, Suite 750,
Irving, TX 75038

+1 972-753-6500

[email protected]

zuralabs.com

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Ashiana, Ram Nagar, Vizag – 530002

28/2 Siddapura, Whitefield Main Road, Bangalore – 560066

MJR Magnifique, Gachibowli, Hyderabad – 500032

+91-9880916231

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